Data Tracking

We want you to have the best user experience possible. To help us deliver this, we use tools to track and analyse user behaviour and compile statistics. We pseudonymise user profiles to offer features such as product sorting according to popularity or personalised product suggestions (‘Recommended for you’) to help improve our services. In addition, data tracking is used for online marketing purposes such as retargeting. This also includes tracking tools and cookies from third party service providers and advertising partners on our platform. Please let us know if you are happy for us to continue tracking your data for these reasons. You can learn more about how and for what purposes we use tracking data in our privacy policy.
Data processing:

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Please see our Privacy Policy for information on how Zalando processes your data.