Designer James Perse comes from a bit of a family lineage of clothing innovators, with his father running the notable LA boutique Maxfield. But James is his own man, and the understated elegance, graceful cuts and low-key colouring across this range are absolutely his vision.

Chill out with James Perse

The muted colours that define this selection give off an easygoing vibe that’s perfect for round-the-house relaxing or informal beach hangouts. For a light and breezy look, choose a white or pale grey top and pair with heavily washed denim jeans. Wavy hemlines give some rustic charm to a tee - great with turned-up trousers and sandals. Long-sleeved tops from James Perse are perfect comfort pieces for throwing on first thing during chilly mornings, while its three-quarter-sleeve designs are ideal picks for transitional weather days.

Go chic with James Perse

With 100% cotton material used across this collection, a James Perse top is comfortable, smooth, and hangs elegantly off the shoulders. Choose designs without patterns if you're looking for versatile favourites that will see you through this season to next. Polo collars or structured cutaway v-shaped necklines add a preppy finish to a James Perse top - complete the look with fitted linen trousers and smart plimsolls. A T-shirt can go from informal to smart simply by tucking into high-waisted trousers and finishing with patent leather shoes and a blazer. Opt for a white or black top and pair with trousers in the same shade to get the ever-so-hip monochrome look, striking just the right note for cool gallery openings or drinks in quirky bars. V-neck tops, meanwhile, are slightly more swish than their round-neck cousins, particularly when in a slimmer fit.